Company newsletters often leave employees cringing. A hastily thrown together mix of dry policy reminders and upcoming staff meetings will more than likely wind up unread and traveling directly to the “trash” bin of every email account. A company newsletter, if done right, can be an excellent and engaging way to keep employees informed.

Think of your newsletter as a tool - it is a way to share valuable information, company events and make your business feel more like a tight-knit community. It is not a place to skimp out and scan in newspaper articles and call it "good enough." With a little effort and some intentional planning you can share relevant news, stories of interest, and even have a bit of fun.